Tiens History: A Global Brand From the Orient. Table Of Content 2 Tiens Group corporate brands 3 4 5 Since its establishment, Tiens Group wanted to establish its own brand. So a brand strategy was devised, and the brand strategy and marketing plan made TIENS recognizable around the world. At the end of 2006, Tiens Group presented its core philosophy as ‘one world, one family’ and established a long-term brand strategy. It listed its core values as: Paramount responsibility Excellent teamwork It also introduced a new brand slogan: ‘Together we share ’ The new corporate image and brand strategy were launched at special promotional conferences in May 2007. Tiens Group corporate brands Brand core: One Wor
Tiens Featured On the Nasdaq Screen Source: Jordannewsgazette TIANJIN, China, Dec. 4, 2019,/PRNewswire/ — TIENS Group, one of the world’s leading healthcare companies appeared on the NASDAQ screen in New York’s Times Square on November 18, 2019, to display the charm of Chinese enterprise to the world. Located in one of the most popular areas of Manhattan, Times Square is known as the “crossroads of the world”. The NASDAQ screen, which attracts much attention, is known as the “No.1 screen of the world”. Many famous brands, such as P&G and Abbott, have utilized the NASDAQ screen to show their strength and images. This time, TIENS Group did the same to demonstrate its brand mission and image to the world. Founded in 1995, TIENS Group is going to celebrate its 25 th anniversary in 2020. Under the leadership of Chairman Li Jinyuan, TIENS Group has created a unique global business platform based on the medical and healthcare industry. With its business spanning more than 19